What has been your experience with running online contests?
It is important to have a promotional plan that encompasses multiple marketing channels, but thanks to sharing via social media, contests today enable an orvis promo code amplification of your marketing message that was not previously possible.
This post originally appeared on the, american Express open Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.Contests Empower Consumers To Do Your Marketing For You.Image courtesy of iStockphoto, KLH49, topics: Business, Contests, Facebook, Marketing, Small Business, Social Media.But don't worry-we've got you covered with a quick list of marketing contests you can turn to when you're in a pinch.UGC contests tap in to the j crew coupon codes april 2016 human drive to compete, and they provide an opportunity for everyone to experience their 15 minutes of fame.But in practice, the marketing contest that is most effective for one company won't necessarily be the one that is most effective for another.It's not difficult to find an excuse for a new contest every month.
Combined with a strategic PR campaign that shines a spotlights on winners and finalists, these types of contests promote your business and community assets at the same time.
A basic enter-to-win sweepstakes with a lower barrier to entry often provides the best option for those just starting out with social media contests or without a large base of fans in place.
From experience, I've adopted the following rules of thumb in voting competitions: You are likely to see ten voters for every entry (often many more) as well as ten clicks for every shared link.
How would you like to have hundreds or thousands of your fans helping to spread the word about your campaign?These numbers represent a significant multiplier of traffic to your contest site or application as a result of consumers marketing to other consumers.Contests Enable You To Engage Your Audience.Every state has its own contest laws and some can be tricky so do some research to make sure your promotion is legal.A new car) the difference can be substantial.Leo Sun, effective Brainstorming for Large Groups, a successful company has employees who are able to effectively brainstorm - to think out of the box in order to creatively solve problems.